on brand

I’ve had occasion this week to consider my author “brand”, especially the public-facing version of it that I represent via social media. This was occasioned by a few different things that happened over the weekend. First off, in a panel on going mainstream at the Rainbow Space Magic Con yesterday, we discussed authors’ social media presence, and how any agent worth their salt is going to comb your social media presence before offering to work with you. It makes sense, right? How many times have we seen old posts come back to haunt politicians, entertainers, and others years later? Even … Read more